Word: formats
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Dates: during 1970-1979
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Even the sections on the Houses only manage to intone generalities about House Activities, House Staff, House Stereotypes, and House Spirit. Somehow the standard format for these essays ignores the opportunity to set down what actually went on here among real people outside their classes, teams and committees...
...fact, the changeover from a general-interest weekly to four specialized monthlies confused readers and advertisers. The transformation involved huge costs for hiring staffs, redesigning the format and staging promotion campaigns. The editorial operation was lifted from New York to San Francisco, apparently at Charney's whim, at a cost of more than $500,000. Overall, the operation consumed nearly $16 million, and last week liabilities exceeded assets by $1.5 million...
Besides choosing his top eight Baker also selected his top four at the conclusion of last week's seat-racing. And with this year's Sprints set up on a format that will allow each school to enter one eight and one four, the fours competition increases in importance...
Rifle competition in the New England area is run along international rules. Under this format, each competitor shoots 30 shots, 10 each from prone, kneeling and standing positions. Each shot is rated from zero to ten, with a score of 300 the maximum possible. Each team can send up as many as ten competitors, but only the top five finishers count for each team...
...Saturday Review's problems can hardly be explained away by a single botched promotion. Some observers think that the change in January 1972 from a weekly format to four different monthly magazines-covering science, the arts, education and the society-was a disaster. "Advertisers don't know if it's a weekly or a monthly," said Norman Cousins, SR's former owner and editor (and hardly an impartial critic). Cousins split with Charney and Veronis rather than fall in with their plans. He formed his own new magazine, World, which attracted some readers who otherwise would...