Word: formats
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...Outdoor, "even those advertisers who traditionally wouldn't consider it do." Not only are digital displays nimble, but they also allow outdoor ad agencies to sell the same real estate more than once. Since July, in a test campaign in Cleveland, Ohio, Clear Channel Outdoor has had seven large-format led boards, each running seven 8-sec. spots a minute. If the current rate of ad sales continues, Clear Channel's Meyer estimates that the boards will produce revenue of $2.3 million in 12 months. Those seven displays in their static form generated $380,000 last year. "An ad medium...
...unoffficial boycott’ seems to me [a] paradox,” Kline wrote. “How it is to be distinguished from mere absence, or laziness?” Both Frieden and Gates said that students might be confused by the change in format this semester since the tutorial has had far fewer lectures in previous years. This confusion may be a factor in student dissatisfaction, according to Frieden. But this dissatisfaction is not universal. “I think it’s wonderful that they’re having lectures every week,” Tannenwald...
...photographs are notable for their many iterations of the photographer-subject negotiation. While Peruvians were no strangers to photography at the time, cameras were scarce in Ayacucho and the act of photography was conspicuous. It was impossible for Alejos, with his large-format camera, to be unnoticed by his subjects...
...said Williams. “He could deliver messages from academia at Harvard in a way that would ring true with them as ground-level executives.” An authority on manufacturing and planning, Thurston actively engaged his students and made use of the interactive format of the HBS case method, Williams said. “The combination of personal warmth, strong intellectual honesty, absence of self-centeredness, and the fact that he was interested in the students seemed to come through to them,” he said. Norman A. Berg, emeritus professor of business administration, walked...
...time is well-spent, that we should always hold students and professors and even institutions accountable for the education that should be accrued. A multiple-choice test, however, cannot accurately assess true knowledge of a subject, and some students have difficulty showing what they know in a standardized test format. There are countless stories of students improving 200 or more points on the SAT, either with or without extra preparation. According to the logic of standardized tests, this means that these students are 12.5 percent smarter than before the course, that they have gained immense knowledge from practicing analogies repeatedly...