Word: formula
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Dates: during 1970-1979
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...least extremely eccentric. America's last comparable hero was Dwight Eisenhower, as Kansan as De Gaulle was Cartesian, and it may be that Ike was the last man who could have said with any safety: "I am America!" Richard Nixon would not dare to try the formulanor would Georges Pompidou, for that matter. The U.S. has accommodated itself to a life without national heroes. De Gaulle was splendidly archaic, and in any case, as Hawthorne said, "A hero cannot be a hero unless in an heroic world...
...week for four railroad unionsand that the unions rejected as not enough. But the auto contract provides a new minimum target for other unions to shoot at. Ford and Chrysler will undoubtedly settle on essentially the same terms, and the union will seek to apply the G.M. formula to farm-machinery manufacturers...
...technique to the exclusion of substance. They point out, correctly, that the book does not discuss the major issues facing the nation, but only how the politician can play on them to his own advantage. This criticism misses the point of the book entirely. The authors are giving a formula for political success which is not the same thing as public policy, but its prerequisite. No matter what a candidate's ideology or general program, the authors assert he must heed certain realities about the American electorate or lose. The mid-term elections are a case in point...
...traditional anthropologists Levi-Strauss is a problem. He doesn't observe their rules-rather than empirical investigations and an emphasis on the behavioral act, LeviStrauss has evolved a formula for cultural analysis that centers on linguistic structures. He goes beyond the observable, and no longer takes as given symbolic meanings, communication and the structure of understanding...
...intellectual sophistication. Other qualities were more important: color, sparkle, and roaring good fun usually topped the list of positive epithets. Wild costumes, fancy dance numbers, and a tune you could whistle out the lobby and into the cold were the standard elements of a whopping good time. Uncannily, that formula seems still to apply...