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Word: formula (lookup in dictionary) (lookup stats)
Dates: during 1990-1999
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Usage:

...there were an easy answer, nearly every other writer on earth would by now be beavering away at imitations of Rowling's formula for success, and the world would be teeming with best sellers about prepubescent wizards attending bizarre boarding schools somewhere in the north of Britain. And, in fact, it is not particularly hard to figure out the rules governing the Harry Potter books. Place appealing characters in interesting but perilous situations and leave the outcome in doubt for as long as possible. Nothing new here, nothing that storytellers as far back as Homer did not grasp and gainfully...

Author: /time Magazine | Title: Books: Wild About Harry Potter | 9/20/1999 | See Source »

Which pageant's better--Miss America, which takes place this weekend, or Miss USA? As the formula grows tired, each organization is doing everything it can to shore up its beauty queen's territory. Here's what a fight card might look like...

Author: /time Magazine | Title: Miss Nice vs. Miss Hip | 9/20/1999 | See Source »

...Yeltsin aides have been stoking Russia?s rumor mill all week, hinting variously that their boss is considering declaring a state of emergency, planning to resign this weekend and call early presidential elections, or looking to simply rely on his familiar when-in-doubt-fire-the-prime-minister formula. Yeltsin aides are also warning that he?s facing another life-threatening health crisis and even ?- in the case of one bizarre story leaked from within the Kremlin ?- that the Russian president died last week. "There are no more illusions now," says TIME Moscow correspondent Andrew Meier. "This is the endgame...

Author: /time Magazine | Title: This Time, Boris Yeltsin May Fire Himself | 9/17/1999 | See Source »

Every age must develop its own version of the unobtainable and chimerical quick fix: the right abracadabra to select the winning lottery number, the proper prayer to initiate the blessed millennium, the correct formula to construct the philosopher's stone. In a technological age, we seek the transforming gene to elicit immediate salvation from within...

Author: /time Magazine | Title: Message from a Mouse | 9/13/1999 | See Source »

...blitz been that ginkgo products seem to be leaping off the shelves. Even old-line pharmaceutical houses are offering their versions of brain boosters. In their first year on the market, Bayer Consumer Care's new vitamin pills, spiked with ginkgo--and sold under the label Memory and Concentration Formula--took in a cool $8 million...

Author: /time Magazine | Title: Elixirs For Your Memory | 9/13/1999 | See Source »

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