Word: formula
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...three men in modern Italy whose intellectual games about the Knights Templar catapult them into danger. Along with The Name of the Rose, it helped to spawn an industry of history-infused thrillers - most recently, Dan Brown's The Da Vinci Code. Eco is not convinced by Brown's formula: "The whole conspiracy of that plot ... is contained in Foucault's Pendulum. It's all old material that's been covered a thousand times before. Brown was very good at taking trash lying around and turning it into a page turner. But it makes me laugh that people take...
Gluck's product-infused formula is rapidly becoming a model for network TV's survival. Thanks in part to technologies like TiVo-which growing numbers of folks are using to blitz past commercials and watch TV on their own schedule-the ad-driven prime-time business model that has existed for decades is under assault as never before. In New York City last week, broadcast execs showcased their best hopes for luring viewers back this fall, unveiling dozens of new dramas, sitcoms and reality shows. If history is any guide, most of them will flop, with shows aimed at young...
...country, it's good for the Nation." In a political age dominated by bloggers, conservatives and cable news, the Nation delivers a regular helping of unfashionably liberal journalism printed on gray butcher paper, lightened only by pencil drawings and the mordant poetry of Calvin Trillin. The formula is working: since the election of George W. Bush in 2000, its circulation has soared 96%, to 184,000; in 2004 the magazine enjoyed its best year ever, reversing years of losses to turn a profit of $251,000. If it's true that the fortunes of the Nation are inversely proportional...
Combining white Harvard men and hip-hop is a formula destined to surprise at the least. Witness Protection Program (WPP), an eight-man band of ’03 and ’04 graduates, used their unique angle as a sucker punch to “work against the institutional forces of the university,” according to vocalist Jacob Rubin. Performing hip-hop with live instruments, WPP members included MC Jacob Rubin ’03, MC Benny Peterson, drummer Peter Kennedy ’03, keyboardist Nicholas Britell ’04, bass David Sherman, Alan...
...name itself suggests a formula. Alan J. Wilkis ’04, a singer/songwriter/guitarist from New York with an incongruous drawl, idolizes Frank Zappa and calls Bach “the shit...