Word: formulaic
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Dates: during 1940-1949
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...biggest U.S. paper (2,175,000 daily, 4,500,000 Sunday). But some of its boldness, impudence and razor-keen sense of what the public wanted had died in 1946 with Founder Joe Patterson. To some longtime News readers, it seemed as though the paper had lost the exact formula for Patterson's magic elixir, and was trying to concoct a substitute. Manhattan newshounds speculated that the editors were even poring over old files in search of the missing ingredient...
...Paleface. The cowboys & Indians formula thoroughly demoralized by Bob Hope (TIME...
With this flamboyant formula, plus a dash of socialism, roly-poly little Editor Harry Guy ("Mister Bart") Bartholomew of the Mirror had outdistanced the equally flamboyant Express. For years the world's biggest daily, the Express had added Dick Tracy and a letters column. But it had picked up only 130,000 readers, dropping to second place, with a January average...
...Fighting O'Flynn (Fairbanks; Universal-International) allows Douglas Fairbanks Jr. to make good use of a reliable family formula: never enter a room through a door if you can vault through the window, never pick a fight with one man if you can take on a squad. In a cheerfully outrageous tale of a Napoleonic plot to invade Ireland, Fairbanks makes his entrance with tongue in cheek. In the end, he almost swallows it to keep from laughing at his own exaggerated heroics...
...Paleface. The cowboys & Indians formula thoroughly demoralized by Bob Hope (TIME...