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...persuade the older members that they are not as old as they feel. "It's like the McDonald's of social clubs," says Howard Franks, a veteran Hong Kong hasher. "You know exactly what you are going to get: running and beer." Each run follows a simple formula: an hour or so of hare and hounds followed by a bout of drinking and eating, followed by yet more drinking by those still standing...

Author: /time Magazine | Title: When the Beer Doesn't Run Out | 8/5/2002 | See Source »

...header "Bigger breasts - Men Will Look." This bit of mam-spam promised a pill or pulley (can't be sure: I didn't click on the link) that was "Guaranteed to increase, lift and firm your breasts in 60 days or your money back!! 100% herbal and natural. Proven formula since 1996. Increase your bust by 1 to 3 sizes within 30-60 days and be all natural. Absolutely no side effects! Be more self confident! Be more comfortable in bed! No more need for a lift or support bra! 100% GUARANTEED AND FROM A NAME YOU KNOW AND TRUST...

Author: /time Magazine | Title: Thanks for the Mammaries | 8/2/2002 | See Source »

There's a tried-and-true formula for marketing success in the athletic-shoe business: find a major sports star, sign him to a hefty product-endorsement contract, and watch the cross-trainers fly off the shelves. For 13 years, Beijing Li Ning Sports Goods applied that formula, becoming China's largest athletic-shoe and sports-apparel brand?without blowing big bucks on superstars. Why were they spared the expense? Because the founder and chairman of Li Ning Sports, champion gymnast Li Ning, is also the company's chief spokesman. Li became a national hero to millions of Chinese after...

Author: /time Magazine | Title: The Mainland's Sneaker King | 7/29/2002 | See Source »

...heart attack; in Riyadh. Prince Ahmed's death was the first of two blows to the Saudi royal family. His cousin Prince Sultan bin Faisal bin Turki bin Abdullah, 41, died in a car accident on his way to Prince Ahmed's funeral. RETIRED. MIKA HAKKINEN, 33, two-time Formula One champion; announced in Hockenheim, Germany. Born in Vantaa, Finland, the 'Flying Finn' recovered from a near-fatal crash at the 1995 Australian Grand Prix to go on to win both the 1998 and 1999 Formula One World Championships. DIED. SALAH SHEHADEH, 48, founder and leader of the military wing...

Author: /time Magazine | Title: Milestones | 7/29/2002 | See Source »

Things are exciting onscreen too--though in these three-hour extravaganzas there's not much violence, no nudity, hardly even any kissing. Forced to sublimate, Bollywood taught itself to revel in full-blooded, full-throated drama. "The formula is essentially a family epic," says Mehta. "A family that breaks apart and then comes together. It's also the story of Partition." The partition of India and Pakistan, that is--but with vagrant, fragrant hope of union within diversity. A father denounces, then tearfully embraces his son (Kabhi Khushi Kabhie Gham). A group of 19th century peasants battle their Brit overlords...

Author: /time Magazine | Title: Going Bollywood | 7/22/2002 | See Source »

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