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What goes better with a Big Mac? Apparently Classic Coke. Only a year after Coca- Cola introduced the new, sweeter version of its formula to a chorus of consumer boos, McDonald's announced last week that it is joining the growing list of restaurants, including Hardee's, Roy Rogers and Kentucky Fried Chicken, that are switching back to the older version of the soft drink. The changeover at McDonald's will be completed by the end of the month. Said Spokesman Robert Keyser: "We want to offer our customers what they prefer." According to the most recent national sales data...

Author: /time Magazine | Title: Soft Drinks: No Longer Serving Boos | 4/21/1986 | See Source »

...avert a collapse, coalition leaders devised a complex face-saving formula. Under it, Shamir and Moda'i would swap jobs, with Shamir taking over the finance portfolio and Moda'i becoming Foreign Minister. The assignments would last until next fall, when Shamir becomes Prime Minister. Moda'i could then return to the Finance Ministry...

Author: /time Magazine | Title: Israel At the Brink | 4/21/1986 | See Source »

...journalists have come down hard on their former ally. Alexander Cockburn has charged in the Nation that Leiken's writings are packed with "calumnies and falsehoods." Kevin Kelley of the Guardian, a small radical newspaper in New York, fumed in an article that "Leiken has clearly perfected a political formula that appeals to neoliberal publications." Leiken has been called a press agent for various contra leaders, and his willingness to testify before congressional committees has brought charges of opportunism. Even analysts who respect Leiken's knowledge of Nicaragua are disturbed by his strong advocacy posture. Says Peter Bell, president...

Author: /time Magazine | Title: Nicaragua Conversion of a Timely Kind | 4/21/1986 | See Source »

...closest and most loyal confidant, and then failed to show up for the ceremony. To his credit, Thomas usually knew when he had behaved unconscionably. "I owe you so many apologies I don't know where to begin," he opened one missive in 1950, and variations on this formula abound in his letters. He disarmed anger or outrage through self-castigation: "My selfish carelessness and unpunctuality I do not try to excuse as poet's properties. They are a bugbear & a humbug...

Author: /time Magazine | Title: Books: The Poet Who Never Grew Wise the Collected Letters of Dylan Thomas | 4/21/1986 | See Source »

...buns and baked them nine to a pan in full view of the public. The proud creators were Ted and Joyce (thereby the initials T.J.) Rice, he a television cameraman and she an elementary-school teacher. After tireless testings of their recipe on friends, they arrived at the right formula. "I thought it should have a high center of gravity so I could dunk it in a cup of coffee and it wouldn't dissolve," Ted recalls. He is right--it doesn't. The allure of the cinnamon scent wafting through the corridors of the malls, now considered essential...

Author: /time Magazine | Title: Food: The Sweet Smell of Success | 4/21/1986 | See Source »

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