Word: four-year-old
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...says Author Valentine, fathers are simply too unsure of themselves to write really rattling letters to any son past the age of twelve. Significantly, the best letters toward the end of the book are the ones written to small children, including the notes from Kenneth Grahame to his four-year-old son Alistair that were the genesis of The Wind in the Willows. "My Darling Mouse-Have you heard about the toad? He has vanished and everyone is looking for him, including the police. I fear he is a bad low animal...
...Anatomy of Betrayal. One uncompromisingly eggheaded gamemaker is a four-year-old partnership of four Harvardmen and an interloper from Yale-all with other fulltime jobs-who call themselves Games Research, Inc. Their first game was Convention!, which can be played by two to seven players, each of whom is trying to win the nomination for President of the U.S. Uncommitted delegates, ballots, caucuses, bandwagon sentiment and demonstrations all play a part, with the smoke-filled room a policy of utter desperation...
...young enough to work in informal ways-but don't mistake informal for inefficient. We're efficient, in a permissive atmosphere." This is the formula of the chief executive of one of the fastest-growing U.S. advertising agencies, Julian Koenig, 42, president of Manhattan's four-year-old Papert, Koenig, Lois, Inc. A horse player who claims to make money at it, Koenig chooses his ads, and the people to create them, with much the same educated intuition he uses to pick the ponies: "You look, sniff and close your eyes." His shop is approaching $30 million...
Some of Detroit's 1964 offerings will be changed simply because their styling has been around too long. The four-year-old Falcon will lose its rounded look for more angular lines, and the Comet will look sleeker and longer. The plump Thunderbird will be completely restyled to give it le .n-looking body lines. The Rambler American will grow four inches, look more like the larger Rambler models. Chrysler's Imperial will resemble the Lincoln Continental-and Detroit is hardly surprised. After all, new Chrysler Stylist Elwood Engel came from Ford, where he was largely responsible...
...tall order, mostly because of the scrappy little man who runs the Press from a modern, four-year-old building overlooking Lake Erie. Under Editor Louis Seltzer, 66. the Press overtook the morning Plain Dealer back in 1938 and has clung to its lead. By 1960 the Plain Dealer had cut the lead to a bare 962 copies, but then the Press picked up 80,000 new readers by purchasing the struggling afternoon News. Now the Plain Dealer is gaining once again, and the circulation margin has narrowed from...