Word: franchisees
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Efron, carrying a movie for the first time after his featured role in the 2007 Hairspray and his co-fronting of the High School Musical franchise last fall, is on his way to winning his movie-star baccalaureate. In 17 Again - a kind of Back to the Future without the...
The naval-adventure yarn Master & Commander was meant to launch a franchise but didn't because it couldn't recoup its lavish costs, taking in $95 million in North America on a $150 million budget. The period boxing epic Cinderella Man, reuniting Crowe with Beautiful Mind director Ron Howard, made...
Turns out that Abbott's story hadn't been stretched to fill six hours, it was designed that way, with climaxes or cliffhangers at the end of each episode. The script inhabits a large structure that allows breathing room for the characters and situations; the movie tries to keep up...
• In 1988, Madden lent his name to to the Electronic Arts video game John Madden Football; the franchise, later renamed Madden NFL, has sold over 70 million copies. Madden was involved in the programming of the game to enhance its versimilitude and lent his voice to later editions. The...
"The financial crisis is a great opportunity to build out our franchise," says Shawn Matthews, the chief executive of Cantor Fitzgerald & Co., the firm's investment banking subsidiary. "The dislocation in the financial markets has caused others to take the eye off the ball, allowing us to gain market share...