Word: franticized
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Meanwhile, frantic efforts were being made to design a new can. Such a job normally takes at least 60 days, but time was now agonizingly short. Bill Schermerhorn, Coke's brand manager, made an urgent telephone call last Monday to Alvin Schechter, creative director of the Schechter Group, a Manhattan design firm. By 10 p.m. Tuesday, Schechter had completed the assignment. The red can features the traditional Coca-Cola script with the word "Classic" in black roman type...
Throughout the day, Mrs. Kawamoto had been frantic for news of her son. She had made an attempt to get into Hiroshima by train, but was turned back at the West Hiroshima station. The morning of Aug. 7 she made a second attempt, but this time the railway station was roped off. The next day she went to the schools in the towns around Ono; she heard that bomb victims had been brought to these schools, which, like the warehouse in Ujina, had been turned into hospitals. On Aug. 9 she got word that her son was alive...
...almost rite-of-passage for Harvard students to take part in the hurried and frantic postering of the Yard and Science Center early Monday and Thursday mornings. We notoriously politically active, busy bee Harvard students are never short of events, causes, or discussions to plan, prepare, and publicize. So when we set about doing just that for Take Back the Night 2005, a week to raise awareness about sexual and domestic violence on campus and in the greater community, we were presented with the same obstacles any student group sponsoring an event faces—how to get people...
...pulled low to shield eye-blackened cheeks, and Harvard was in the frantic stretch of an Ivy title run, a time when eight months of exhaustion and irritation and monotony condense into eight games of ecstasy. And through it all, the shortstop was making history, one sweet swing and hurried home run trot at a time...
...evidence that this hunger within us will ever die, even as our bodies age. And who would want it to? Nothing beats the rapid-fire thrill of a first person shooter, or the evocations and exhilarations of a sports game, or the alternating states of calm cerebral alertness and frantic applied engagement that characterizes more complicated games like Civilization, Age of Empires, or Starcraft/Warcraft...