Word: frazer
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Looking for an ear-catching name for his new, lower-priced car, Automaker Henry J. (for John) Kaiser set up a $200,000 contest. The result was prodigious: some 450,000 people submitted names. Last week Kaiser-Frazer picked the winner. It wasn't easy, since about 100 contestants had submitted the same name. K-F awarded first prize of $10,000 to Mrs. Charles Atkinson of Denver because she had written the best 25-word reason for her choice. The winning name: Henry...
...Excuses are found to make loans, and in large amounts, that under no circumstances can be justified. [RFC] is being prostituted when making such loans as the Kaiser-Frazer [$44 million], Lustron [$37.5 million], Texmass [$10 million] and Waltham Watch Co. [$6 million...
...Dodge Coronet 21.39, Kaiser Special 23.95; Studebaker Commander 23.79, Mercury 26.52, Hudson Pacemaker 22.60, Nash Ambassador 26.42, De Soto Custom 18.78, Oldsmobile "88" 20.19; Packard "8" 18.92, Chrysler Windsor 19.85, Oldsmobile "98" 19.45, Studebaker Land Cruiser 24.89; Lincoln 18.15, Frazer Manhattan 23.91, Chrysler New Yorker 17.11, Packard Super 16.00, Hudson Commodore 21.39; Kaiser Virginian 23.97, Cadillac "61" 22.97; Cadillac "62" 22.53, Lincoln Cosmopolitan 17.56; Cadillac "60" Special 22.08; Cadillac...
...Between them they also control four other profitable companies: Permanente Cement Co., with a 30.4% stock interest; Kaiser Metal Products Inc. (55%), Kaiser Community Homes (50%), and Consolidated Builders Inc. (22.5%). On the other hand, the two companies own only 9.5% interest in the money-losing, automaking Kaiser-Frazer Corp...
...have no intention of buying a car that costs me the equivalent of a year's salary, but if Kaiser-Frazer or Nash . . . can market a car in the $1,000 bracket as opposed to the $1,500 or $2,000 price tags on the currently misnamed low-priced cars, I for one will be in the market...