Word: free
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Dates: during 2010-2019
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Foursquare is active in more than 100 cities, but the key to getting new users is the site's plan to work with businesses to give freebies to loyal users. So far, some 200 businesses have signed on, including the Modmarket eatery in Boulder, Colo., which gives free pizza to users who check in 10 times and a free drink to the current mayor. "We get multiple people coming in and mentioning it," says owner Anthony Pigliacampo. "We're pretty psyched about...
...Partnerships like these are currently free for businesses; Crowley says Foursquare is still trying to figure out how to make rewards even more useful for its members. While Foursquare isn't under any immediate pressure to make money - the site received $1.4 million in an August round of funding - its partnerships with businesses provide at least a hint of the way it plans to turn its traffic into a revenue stream. And in an online world crowded with Next Big Things still struggling to turn a buck, that may be the most revelatory thing about Foursquare...
...only would malaria eradication save millions of lives, it would also free up many countries from the crushing costs of dealing with the disease - costs that make economic growth impossible. The American economy, when it is not in recession, has typically grown about 3% per year since the 1970s. Countries with malaria, by contrast, lose 1.3% of that potential growth - nearly half - just to the consequences of the disease, according to a study by leading global economist Jeffrey Sachs. "It's like a huge tax on economic growth," says Hall...
...same bind that NBC, and media companies at large, are in. People aren't going to enjoy watching a lame prime-time talk show for the satisfaction of knowing they're helping the parent company save on payroll. People who expect something else - lavish scripted dramas or typo-free news from costly foreign bureaus - will get alienated and leave, only deepening the revenue spiral that led to the cuts in the first place...
...dismal start. During the past week, several members of her party, the Christian Democratic Union (CDU), have publicly laid into her laissez-faire leadership style, claiming it has weakened the conservative party's base. And Foreign Minister Guido Westerwelle, leader of the CDU's partner in government, the Free Democratic Party (FDP), has challenged her government's stances on key foreign policy issues, namely German troop levels in Afghanistan and Turkey's long-delayed bid to join the European Union...