Word: freer
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...Kennedy Administration had long since made it clear that its major legislative ambition for 1962 would be to achieve a new program on trade and tariffs, designed to give U.S. industry freer access to the burgeoning six-nation European Common Market. In his State of the Union message, the President said he would request a "bold new instrument" to reshape U.S. trade policy and meet the demands of a changing international economy. Last week he did just that, sending up to Capitol Hill a fat, 52-page proposed Trade Expansion Act of 1962 designed "to promote the general welfare, foreign...
...Europe that should be com pared," says Cecil Morgan, Standard Oil of New Jersey's chief of government rela tions, "but unit costs of production; and if you do that you'll see that there isn't much difference." ∙PULP & PAPER. "We want freer trade with Europe, not tariff protection at home," says Crown Zellerbach Chairman J. D. Zellerbach. "The only...
...Naysayers. Businessmen who flatly oppose the whole idea of freer trade may be a minority, but get heard. Notable among them is Colonel Willard F. Rock well, chairman of Pittsburgh's Rockwell Manufacturing Co. and Rockwell-Stand ard Corp. (pumps, valves, automotive parts and Aero Commander planes). Says he: "With high U.S. wages and raw-material costs, high taxes and low depreciation write-offs, I don't know of a single U.S. product that could compete with European industry." The nearest thing to unanimous opposition to the Kennedy program was heard among businessmen in the South - partly because...
Predictably enough, most opponents of freer trade speak for industries already suffering from imports. Examples...
...Strings. But for all the militancy of such protests, U.S. business in general has clearly undergone a historic change of heart since World War II. Most U.S. businessmen now see more opportunity than danger in freer trade. Even in industries clamoring for protection, a concern for the U.S. world position produces some moderating voices. Says Chairman Spencer Love of Burlington Industries, the nation's largest textile producer: "If we get into a tariff reduction program and it doesn't work out, that will be the time to do something about...