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Frozen Box. A one-piece package for frozen foods has been developed by Weyerhaeuser Timber Co. Replacing the cumbersome double package (wax covering over cardboard) now used to avoid odor mixture and freezer burn, the new package does both jobs with a single wax cardboard, which can be sealed with a cold adhesive...

Author: /time Magazine | Title: GOODS & SERVICES: New Ideas, Jun. 22, 1959 | 6/22/1959 | See Source »

...honors heaped upon the Nautilus and her commander, at least one was unparalleled: the first Presidential Unit Citation ever awarded in peacetime. Of highly personal pleasure to Commander Anderson was a private ceremony in which he presented a piece of polar ice, brought back in the Nautilus' freezer, to his old boss, Rickover. The admiral's gaunt face creased into childlike smiles of delight as he examined the memento ("that piece of ice meant more to him than all the rank . . . and fame that have been showered upon him"). In its way, it was a not unfitting symbolic...

Author: /time Magazine | Title: Books: Polar Saga | 1/5/1959 | See Source »

COMBINATION refrigerator-freezer. Regularly $449.50. Now only $349.95." Such price-cutting ads, often phony, are among the fastest spreading evils of U.S. merchandising. Once only fly-by-nighters in dingy back streets offered fake bargains. Today, in trying to keep up with the discount houses, even old established merchants resort to price trickery. The problem is so bad that the Federal Trade Commission last month came out with a nine-point "Guides Against Deceptive Pricing," aimed at getting merchants and manufacturers to cooperate to force more honesty back into price advertising. Unless something is done, FTC Chairman John Gwynne told...

Author: /time Magazine | Title: PHONY PRICE-CUTTING: Threat to Advertising Confidence | 11/10/1958 | See Source »

...Manhattan department stores the first consumer products of its new heat-resistant glass, which looks like china. The products: a 10-in. skillet and three sizes (1 qt., 1½ qt. and 1¾ qt.) of covered casserole dishes, priced from $5.95 to $12.95. Guaranteed to go from freezer to red-hot burner without cracking, the skillet comes with a removable handle, brass-plated wire cradle and cover so it can be used to serve from at the table...

Author: /time Magazine | Title: GOODS & SERVICES: Cooking | 11/3/1958 | See Source »

High Living. The real upsurge began after World War II, when food prices began to soar, and housewives grew cautious about overbuying. The leftovers got skimpier, were hoarded in the freezer instead of fed to pets. It was also a lot easier and cheaper to open a box or can of dog food. (Dog-food prices have fallen 12% since 1953, although people-food prices have risen 8%.) Into the open market jumped hundreds of small new companies, such as Los Angeles' Dr. Ross Dog & Cat Food Co., begun by D. B. Lewis, 53, a Tennessean who parlayed...

Author: /time Magazine | Title: MODERN LIVING: Oh, for a Dog's Life | 10/13/1958 | See Source »

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