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...Gallic national treasure, Asterix is revered and adored by the French far more than even Mickey Mouse is by Americans. Everyone knows that he lives in ancient Gaul, in a remote village on the Brittany coast surrounded - but never conquered - by the mighty Roman Empire. Asterix and his fellow Gauls were invented in 1959 when a new comic magazine, Pilote, commissioned René Goscinny and Albert Uderzo to create French characters able to resist the invasion of American comic strips...

Author: /time Magazine | Title: Can Asterix Conquer Europe? | 1/31/2008 | See Source »

...film has been made for audiences ranging from the Spanish coast to the Urals, passing through the Acropolis," wrote La Croix. "The result is a flat dialogue, jokes which are barely funny and a sluggish pace." Le Monde described it as a "vacuous gigantic stewpot," L'Express called it "French cinema's first bling-bling film," while Libération said it was a "tragic potion...

Author: /time Magazine | Title: Can Asterix Conquer Europe? | 1/31/2008 | See Source »

...ingrained is Asterix in French culture that many French people now mistakenly pronounce the word asterisk ('asterisque') as asterix. His success spawned an Asterix theme park outside Paris in 1988: it manages to compete honorably against Disneyland Paris, although it has a fraction of the resources of its American rival. And while the U.S. has remained immune to the Gaul's charms, his celebrity has already been recognized by one venerable American publication: Asterix was the cover star for a TIME magazine special edition on "The New France...

Author: /time Magazine | Title: Can Asterix Conquer Europe? | 1/31/2008 | See Source »

...feasibility of a BNP offer - or hostile raid - further increased on Wednesday, when it announced 2007 profits of over $11 billion. But BNP is hardly the only player contemplating exploiting Société Générale's troubles to acquire it at a bargain price. French bank Crédit Agricole is also reportedly studying a take-over bid, as are Italian rivals UniCredit, Anglo-Chinese HSBC, along with a few others...

Author: /time Magazine | Title: Rivals Eye SocGen Buy-Out | 1/31/2008 | See Source »

...Virtually every time there's been a major traumatic episode at a bank or financial institution, the final page has ultimately been turned with the company being bought out," notes Jacques Mistral, head of economic research at the French Institute of Foreign Relations in Paris. Despite that record, Mistral says he doubts that Bouton is staying on specifically to prepare Société Générale's sale. "Everyone there is still fully focused on surviving this scandal - the here and now," Mistral argues. "When the time comes where it's inevitable Soci...

Author: /time Magazine | Title: Rivals Eye SocGen Buy-Out | 1/31/2008 | See Source »

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