Word: frenchmen
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Dates: during 1960-1969
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There were jittery calligraphs, concentric circles, anxious labyrinths and hysterical lines, not to mention stickpin Indians, Uncle Sam sphinxes, and cats and dogs and question marks, all up on the wall. As Frenchmen filed through Paris' Galerie Maeght last week rubbernecking, chuckling and occasionally snorting, the scene seemed readymade for a Saul Steinberg cartoon. As a matter of fact, Steinberg probably will make a cartoon of it-it's his show...
...Avant-Garde. Supermarket availability at home has helped establish another trend: Frenchmen now drink more champagne than ever, last year bought 58.2 million bottles, or three-quarters of the output. The bigger champagne producers, however, are still leary about putting all their bottles in one basket, and they continue to cultivate the export market. Britain remains the biggest foreign buyer, with 5,181,185 bottles last year, but the U.S. is a fast-growing second, with 3,478,522 bottles. French champagne makers are unworried over competition from U.S. wines. "They are our avant-garde," says Robert Jean...
...with 104,976 bottles, Zambians the most austere, with only 1,344. Nowhere was the contrast more marked than in Viet Nam. South Viet Nam, with undoubted American help, drank up 63,242 bottles. North Viet Nam, however, ordered only 872, barely enough for some diplomatic receptions for visiting Frenchmen...
...Esso Europe will be a miniature United Nations. Its seven-man board of directors will include an Italian, Frenchman and Briton, its 450-man headquarters staff will comprise many nationalities. Already Jersey has an advance task force in London made up of Italians shopping for homes for Italian executives, Frenchmen seeking out French schools and shops, Americans finding American quarters. "We consider Esso Europe an interim step," says Nicholas J. Campbell Jr., 50, who resigned from Jersey's main board to run the new company, "in getting Europeans to leave their own countries and work for Jersey...
...Frenchmen call it saumon blanc and eat it with gusto. To the British, it is the fish in their beloved fish 'n' chips. On the U.S.'s West Coast, however, it goes by the unappetizing name of hake, and what little of it fishermen have caught has been ground into fish meal for poultry feed...