Word: frey
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Turning Reebok (2005 sales: $3.8 billion) around is a daunting task, one that some feel Adidas shouldn't have taken on. "Reebok is a brand you can probably develop, but it's going to cost time, and it's going to cost money," says Joerg-Philipp Frey, an analyst at Bank Sal. Oppenheim in Frankfurt. "Why should Adidas have to do that? They're better off concentrating on their own brand." To Adidas' Stamminger, two brands offer more leverage than one. Reebok also gives Adidas another weapon that Nike has to fend off. "There's a potential in this market...
...survey comes with a lengthy, elegant essay couching the whole project in a comfy coccoon of critical nuance, pre-emptively name-checking "the deplorable modern mania for ranking, list-making and fabricated competition" before vigorously succumbing to it. (It also includes the regrettable phrase "in the age of James Frey." Moratorium? Who's with me?) It's not the least of its sins, but it has to be said that the Times list is aggressively boring. I was surprised and pleased - like running into a dear friend at a deadly dull cocktail party - to see Edward P. Jones...
...children’s laughter. Just as importantly, however, the play was equally enjoyable for the bigger kids in the audience. The best jokes involved references to all elements of popular culture—everything from “Les Misérables” to James Frey to “It’s Hard Out Here for a Pimp.” Playing the show as a farce drew out the absurdities just below the surface of Dickens’ melodrama. Indeed, this show wasn’t so much an adaptation of Dickens’ novel...
...writer, a scandal: this too sounds like something we have read somewhere before. The new element, following the James Frey and JT LeRoy scandals, is the role a little-known pop-culture tastemaker played in how Viswanathan got signed, got famous and got a comeuppance...
...responsible for the borrowings. An Alloy spokeswoman told TIME that although it helped outline and plot Opal, "Kaavya wrote the book." Whoever bears the blame, it's the publishing industry that will bear the burden of having again compromised its credibility with a big-money writer. As with Frey (junkie!) and LeRoy (hustler!), here was an author with a persona (wunderkind!) that was too good not to sell. They all point to the vulnerability of a publishing business (and, let's be honest, a reading public) that's often more concerned with the bio and mediagenic traits of an author...