Word: frichet
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Waterfront riffraff and cheap gangsters of all nations, plus open and tawdry vice, are typical of famed Marseille, but so too is the soaring, indomitable spirit of its sunny French citizens. The true Marseillais is bold, humorous, boastful and greathearted. Last week stout, jovial, bearded Louis Frichet, one of the most popular citizens of jostling, neighborly Marseille, became the hero of a holocaust which made news the world around...
...dynamic personnel manager of Marseille's largest and showiest dry goods store, Les Nouvelles Galeries, bearded M. Frichet recently succeeded in persuading the owners to protect the lives of clerks and customers in their gaudy firetrap by ordering a modern sprinkler system. The gossiping Marseille plumbers and their helpers were maddeningly slow; but by last week they had put in all the pipes and sprinkler heads, promised by this week to get the system connected to the water mains...
Personnel Manager Louis Frichet last week had a busy time keeping his magpie clerks from hanging out the windows to watch French Premier Edouard Daladier and Foreign Minister Georges Bonnet as they came & went from the Hotel de Noailles across the street, for Marseille was playing host to the Radical Socialist Party Congress (see col. 3). It was in session when fire inexplicably burst forth in the women's dressmaking department on the second floor of Les Nouvelles Galeries. Into swift action went the bearded personnel manager. With smoke and flames spurting from Les Nouvelles Galeries and the whole...
...saying their only chance for life was to wrap the blankets around their heads, dash downstairs through the flames. He was seen to offer to lead the way. The three salesgirls took the blankets and followed for a short distance, then their nerves cracked. Although brave Louis Frichet kept pleading with them and trying to hold them back, all three salesgirls finally, rather than face the flames, leaped off the roof to death. Alone with his blanket, the personnel manager began his delayed trip downstairs. It was too late. Not even the bones of Louis Frichet were found...
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