Word: friedmanism
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...Quakers did not miss a beat when their starting goalkeeper, junior Alison Friedman, went down with a sprained ankle the day before the trip to Ithaca. Sophomore Gerianne Kauffman stepped into the net and stopped eight Cornell shots, good enough for a spot on last week's Ivy League Honor Roll...
...Deco cool of Rockefeller Center; ABC's, the neon bustle of Times Square; CBS's, the fairy-tale vista of Central Park and the Plaza Hotel. "The idea of doing Christmas in New York City in the millennium year" from the site, gushes Early Show senior executive producer Steve Friedman, "is amazing." Meanwhile, GMA executive producer Shelley Ross praises her show's Broadway perch as "the crossroads of the world...
...York City, the family-friendly Big Candy Apple--imagine Charles Gibson and Diane Sawyer as hosts of GMA from Times Square's porno paradise of a few years ago--and despite its already jammed sidewalks, the city has welcomed the cameras (the networks provide security to help control crowds). Friedman, who conceived Today's studio when he was its executive producer, even gives the show partial credit for the city's image turnaround, and his successor, Jeff Zucker, calls it "probably the best daily advertisement for the city." But now that imitators are jumping in, NBC of course downplays...
Yeah, but the live satellite feed doesn't hurt either. The cameo-in-every-pot strategy makes for what Friedman calls "retail television," forging bonds with camera hounds on site and viewers at home, who, the idea goes, warm to a network they see as embracing folks like themselves. Though some fans have to resort to ruses to win that embrace, as when two men snookered NBC into airing a kiss between them after luring cameras with a sign reading WILL U MARRY ME JILL...
...next e-commerce wave is hurtling down on the Web. It's called the e-market; it's coming soon to an industrial-era sector near you, and Ma may turn out to be its avatar. "Moses' intellect operates on a plane well above mere mortals'," says Joel Friedman, a managing partner at Andersen Consulting, which last month agreed to develop and sell e-market software and services with BizBots. "And we think he might have built a better mousetrap...