Word: friese
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Today Solanum tuberosum has gone global to become the world's fourth largest food crop after wheat, rice and maize - not bad for a tuber whose ancestor is the highly toxic wild potato and whose closest cousin is the deadly nightshade. And its popularity still has vast potential for growth...
Five years ago, the local McDonald's menu listed french fries as simply "potato" or Filet-o-Fish as "fish hamburgers"; most are items now ordered by more familiar names and some, like the 100-yen cheese burger and sandwiches with steamed buns, are popular because they are cheap or...
Yum's next "glocalization" trick: exporting Taco Bell, its top brand in the U.S., to Mexico. In late October, a Taco Bell headed for the border and to a Mexican suburb, its grand opening attended by government officials and hordes of press. Diners flocked to the restaurant, located in a...
Yum executives are confident that Mexicans are ready for Mexicanish food. Up to 10 more Taco Bells are in the works there through 2008, with plans to reach 300 eventually. To be accurate, Yum first tested the market in 1992 but withdrew two years later. This time Taco Bell doesn...
Here's how it works. When you eat, your body breaks down the food into a stream of nutrients, including glucose (sugar), lipids (fats), and amino acids (the building blocks of protein). If your meal happens to be junk food - say, a processed bun with a cheap beef patty, French...