Word: friscino
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Dates: during 1980-1989
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...There is a lot of involvement in hockey in this area, from the kids right on through to the older adults," Friscino says. "Subsequently, there is quite a bit of local business support. UVM is extremely visible here. The radio station UVMT, which broadcasts the games, has no problem selling advertising time...
...Clare Friscino, Director of Marketing for The Downhill Edge, a local ski shop in Burlington which advertises in the Catamount program, says that Vermont hockey is Burlington's main attraction...
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