Word: frontier
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Dates: during 1980-1989
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...course, no one claims that all production in basic industries will wither away. Says Harvard's Robert B. Reich, author of The Next American Frontier: "The choice is not between a smokestack America, on the one hand, and high technology, on the other. That is a false choice." The real challenge confronting the U.S., he says, is how to use high technology in smokestack industries...
...INFLUENTIAL PEOPLE got between the royal blue covers of Robert B. Reich's long-awaited The Next American Frontier before those covers ever materialized. In fact, the galleys to the book were one of the hottest items in Washington, D.C. this spring as policy makers and politicians scrambled to read Dr. Reich's prescription for the ailing U.S. economy. Now the general public has finally gotten its crack at an enlightening work which urges a dramatic change of direction for the role of U.S. business, labor and government towards more advanced industries and a more flexible labor system...
Reich's analysis of America's industrial problems is biting, and his suggestions for changes are imaginative. But as with many public policy theories, the main question is: Will it play on the Potomac? And although Walter Mondale calls The Next American Frontier "one of the most important works of the decade," his buddies in organized labor are not altogether thrilled with Reich's high-tech heaven. A public policy theorist wants his plans implemented, but Reich does not leave enough room for natural compromise. While he might think that America needs "a new consensus" to address these problems, such...
Reich begins the book with a detailed description of the evolution of business management in the U.S. His general point is that while America's industrial development has been spectacular in the last hundred years at the tail end of the first American frontier, we better change our act because we have come to another one. U.S. development, he argues, was spearheaded by adventurous entrepreneurs who put all their eggs in high-volume, standardized production with little help from the government and little concern for workers. These plants, headed by professional managers, contributed to a prosperity "unparalleled in history...
...when he does a lot of people are taking notes. Many call Reich the primary reindustrial thinker the Democrats have. He has recently gained popular national prominence with the publication of his new book. The Next American Frontier, and has appeared in most major news weeklies as well as a smattering of newspapers and television programs spreading its message (see accompanying review). As one congressional aide says. "He's been hot with the policy makers now he's hot with the public...