Word: frugality
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Dates: during 1990-1999
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...promoting his new movie on David Letterman wearing a blond wig and nylons? Where else but the Pudding, a Harvard institution by dint of being an institution and the nation's oldest the atrical company? Eat well (for the Hasty Pudding recipe, check out Lydia Maria Child's The Frugal Housewife, 1832), drink liberally and enjoy the show...
...Sherak, chief of marketing at 20th Century Fox, says the industry used to assume that films drawing a largely African-American audience had a boxoffice ceiling of $40 million. Then came Fox's Waiting to Exhale, which was made for a relatively frugal $17 million and took in $65 million. But Sherak says the film didn't attract white audiences despite a hit sound-track album and the presence of Houston, who had already proved herself a box-office draw opposite Kevin Costner in The Bodyguard. "We tried to sell the story of four friends, not looking at color," Sherak...
...frugal Democrat from a working-class district, McCarthy wants a balanced budget and no deficit. Spending $179,332 less than the average member of Congress, she was ranked one of the House's most frugal members this year by the National Taxpayers Union. McCarthy's Republican challenger dropped out of the race in August, but the G.O.P. lost no time in appointing another...
...vast North Country, federal programs are often a necessity, and McHugh has fought to retain some, like the Milk Marketing Board, which controls milk prices, and the Essential Air Service program, a subsidy that provides a vital air link for many rural communities. Still, he was named "most frugal" New York Congressman by the National Taxpayers Union, and has returned 30% of his staff salary for the past three years to reduce the national debt...
...frugal customer will choose the $10 handcuffs, which are merely for decorative purposes, Lee says. The lavish shopper can spend $24 for "the Real McCoy...