Word: ftc
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Dates: during 1950-1959
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Last week, after six years of hearings and investigations, the Federal Trade Commission labeled such claims false and misleading. For example, said FTC, tests made by the Food & Drug Administration had proved that "the only physiological effect cigarette smoking can have upon digestion, if it has any at all, is harmful...
...FTC ordered the R. J. Reynolds Tobacco Co. to stop using ads which said that Camel cigarettes aid digestion or relieve fatigue, and to stop using testimonials "which are not factually true." After checking 43 Camel testimonials ("I smoke Camels exclusively"), FTC learned that some of the people did not smoke at all, some could tell no difference between Camel and other brands, while still others could not read and did not even know what statements had been attributed to them...
...Lorillard Co. was told to stop advertising that Old Golds contain less nicotine, tars and resin and are less irritating to the throat than any other leading brand. Said FTC: "It is impossible [for a manufacturer] to maintain in the finished cigarettes, over any considerable period of time, a uniform level of nicotine content...
...fact is, said FTC, these drugs are neither a cure nor "an adequate or competent treatment" for the common cold or its manifestations, nor will any of them prevent colds...
...FTC stepped on the toes of another federal agency when it questioned advertising claims that Anahist and Resistab are perfectly safe when taken as directed on the package. The Food & Drug Administration, convinced that the anti-histaminics are safe in the recommended doses (usually with an added warning against driving a car if the user becomes drowsy), had allowed them to be sold without prescription...