Word: ftc
(lookup in dictionary)
(lookup stats)
Dates: during 1970-1979
Sort By: most recent first
(reverse)
Curiously, cereal makers are rather reticent in talking about their recent sales successes. Reason: a Federal Trade Commission investigation that began in 1972 and is likely to wind up in a few months. The FTC is seeking to determine whether Kellogg's, General Mills, General Foods (which markets Post cereals) and Quaker Oats have monopolized the market by flooding it with similar brands and advertising them on a scale that smaller competitors cannot match. The FTC, in other words, suspects that the competition is all a lot of puff; to the cereal makers, it seems only too real...
...factory for servicing. The act requires that any manufacturer offering a "full" warranty must agree to correct or replace a defective product free within a "reasonable" time whether or not the owner is the original buyer. Anything less than such unconditional assurance must be labeled a "limited" warranty. The FTC was authorized to fill in many details of the vaguely worded law with specific regulations...
...FTC has issued one proposal and the first three regulations that manufacturers or retailers must abide by if they offer full warranties for products costing $15 or more. The proposal that is still subject to change is aimed at the used-car business. Among other things, the FTC would require dealers to affix a sticker on each car that they sell. The sticker would have to reveal the car's prior use, private or commercial, and a description of any major work that the dealer had done...
...Roughly 100 million Americans wear contact lenses or prescription eyeglasses, for which they paid $1.8 billion in 1974 alone. One reason that prices are high, the FTC charged last week, is that states and professional societies impose bans on advertising by eye doctors (ophthalmologists) and trained, nonmedical eye experts (optometrists). As evidence, the FTC pointed out that 24 states also ban ads by eyeglass makers (opticians) and prices of corrective lenses there are higher than in states that permit opticians to advertise. The FTC is therefore proposing a national trade rule to end all prohibitions on advertising eyeglasses. Next step...
...Ever since 1921, Warner-Lambert has advertised that Listerine would help to prevent colds and sore throats or at least ease their symptoms. Those claims are misleading, the FTC decided, citing scientific testimony that Listerine has "no efficacy" in either preventing or helping to cure sore throats and colds (some experts said that warm water would do as well). So the FTC ordered Warner-Lambert not only to stop making the claims but to include a statement in the next $10.2 million worth of Listerine ads-about one year's budget-that "contrary to prior advertising, Listerine will...