Word: ftc
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Dates: during 2000-2009
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...sick of seeing whirling wind turbines and sun-dappled solar panels on TV, you will be: the new fall season is likely to feature a flood of green advertising. It's gotten so bad that the Federal Trade Commission (FTC) has been holding hearings over the past year to define the difference between genuine environmental claims and empty greenwash. It's not easy--and environmental advocates worry that truly green companies could get lost in all the clamor...
...laissez-faire U.S. isn't likely to go that far, but the FTC is in the process of updating its Green Guide for consumers, which hasn't changed since 1998. The hope is that eventually we'll be able to define green in advertising the way we've defined low calorie and low fat. That needs to happen soon, before green loses all meaning. "We have better green products but a lot of exaggerated claims," says Case. "That could be enough to capsize the whole green movement"--and that's not a little green...
...think that it would be good. The good thing is that the FTC - the Federal Trade Commission - has the ability to come down on the companies who are making false claims. I think that is a really good means of watching over what is going on in this phase. Because I think the big problem is that if people are making false claims about what your genetics mean for you and maybe trying to sell you a product based on that - the minute that starts getting ahead of the science and what we really truly understand about genetics, that...
...venial sin that would never have come to light except that in February Whole Foods made a $565 million play to buy Wild Oats--the very company rahodeb so soundly dissed online--and while reviewing the bid, the Federal Trade Commission (FTC) turned up what would, if this were a spy thriller, be known as the Rahodeb Identity. The FTC is seeking to halt the deal on basic antitrust grounds--it claims that a union of the two companies would produce an organic-foods quasi-monopoly. The government may also be examining whether Mackey, in his double life, revealed information...
Identity theft is a growth industry, and thieves get more inventive every year. The Federal Trade Commission (FTC) counted 255,000 identity-theft complaints last year, up 3% from 2004, although most occurrences never get reported. The FTC estimates 9 million Americans got hit last year, with losses totaling $56.6 billion. Only 1 in 700 cases ever gets prosecuted, a risk-reward equation that suggests that these kinds of criminals will keep multiplying...