Word: fuji
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...Nichiren's sacred tablet, the Soka Gakkai devotees decided to proceed in typical grandiose style. In a four-day fund-raising blitz in 1965, they collected more than $100 million for the project. This week, at the sect's headquarters on the lower slopes of Mount Fuji, followers are concluding seven days of ceremonies to celebrate the opening of the new High Sanctuary, a mammoth ten-acre complex including a plaza that can accommodate 60,000 worshipers. The steel, aluminum and concrete structure, embellished with rare marble inside, drew fire from some disconcerted critics, who think it spoils...
...Japanese voters. But once the euphoria over the Chinese rapprochement fades, his government will be under pressure to act as well as talk on pressing problems; among them are pollution and a generally drab style of life. For the moment, however, most Japanese are betting that, as Novelist Masaharu Fuji says, perhaps wishfully, Tanaka "might really do something out of the ordinary...
Behind trade barriers as imposing as Mount Fuji, Japanese businessmen long held the flow of foreign consumer goods into their country to a trickle, while pumping ever more of their own products into world markets-particularly the U.S. Lately, because of American prodding and threats, Japan has been working to lower its more egregious barriers and increase its imports. The latest U.S. effort to speed that process was mounted last week by President Nixon himself. In Hawaii he met Japan's new Prime Minister, Kakuei Tanaka, for two days of summit talks, and a key subject was what...
...time-honored principle that female nudity is an asset to any sales campaign, the West German subsidiary of Japanese Fuji Film wanted a naked woman to adorn one of their five ads in Stern, West Germany's second largest illustrated weekly (circ. 1,600,000). Admen Günther-Jürgen Bahr and Claus Harden of Düsseldorf winced. Nudes are so common in German magazines that Fuji's ad would look like any other page in Stern. How to get the reader to look twice? Bahr and Harden's answer: a nude with...
Gerd is the antithesis of a pin-up girl: 5 ft. 3 in., 161 Ibs., with measurements of 45-39-43. But never mind. Fan letters have been pouring into Fuji's Düsseldorf office at the rate of 20 a day asking for reprints of the ad, which shows Gerd on an Ibiza beach over the caption, "Take a picture of your sunshine in the sunshine." A German air force squadron at Sobernheim has requested 30 blowups, and Fuji's ad agency has printed 10,000 posters, which it is selling for $3.11 apiece. A record...