Word: fujitsu
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Dates: during 1980-1989
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...like your papa," says a Swiss computer-marketing specialist, "because it's so big and it's always there." Even in Japan, which has six major domestic computermakers and restricts access to its markets, IBM is easily the dominant producer of large computers and is fighting Fujitsu for the overall title. Last year IBM sold $1.9 billion worth of equipment in Japan to Fujitsu's $2.1 billion...
American companies pioneered electronic technology and have dominated the industry ever since primitive semiconductors were first mass-produced in the 1950s. Now that supremacy is being threatened by a formidable and frightening competitor: Japan. Last year Japanese companies, led by Hitachi, Fujitsu and Nippon Electric, captured 70% of the world market for a new, advanced chip called the 64K RAM (for random access memory) that is expected to become the biggest-selling semiconductor product by 1985. This chip can store 65,536 separate bits of data, or four times the capacity of the 16K RAM, which until recently...
...make matters worse, Japanese companies, including Hitachi, Nippon Electric and Fujitsu, are charging headlong at TI's semiconductor supremacy. They have already captured about 70% of the market for one new advanced chip, the 64K RAM (for random access memory), which can store 65,536 separate bits of information and is expected to become one of the most widely used pieces of computer hardware. TI last summer abandoned another information-storage technology, called the magnetic bubble memory, because it never caught on with enough computer makers. The company had invested more than $50 million to develop the bubble memory...
...personal-computer sales have been dominated by Apple, Tandy's Radio Shack and Commodore. Those three cornpanies together have 75% of the market. But competition is growing. In addition to IBM, Japan's Nippon Electric, Hitachi and Fujitsu are all preparing to begin selling personal computers...
...Japanese, meanwhile, are resolutely pressing forward. In January Fujitsu Fanuc will open a new $38 million plant in which robots will work 24 hours a day to produce more robots (100 a month). "The danger in letting Japan get so far ahead," says Paul Gosset, who helped develop robots for France's Renault, "is that they may end up being the ones who make the modules and parts that go into everyone else's robots...