Word: fullers
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Dates: during 2000-2009
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...Media images like this may be contrived, but behind them lies the truth that's the salvation of many overworked fathers: namely, men who play a fuller role at home often find it energizing and cheering rather than an additional cause of exhaustion. For his children's sake, Masato Yamada took a year off from his job at Japan's Ministry of the Economy, Trade and Industry (METI), and was so delighted with the experience that he wrote a book: METI Assistant Manager Yamada is Currently on Paternity Leave. "Many people take their jobs very seriously-to the degree that...
Nothing makes a TV executive queasier than the word telethon. Jerry Lewis' efforts have done wondrous things, no doubt, for the Muscular Dystrophy Association, but as entertainment, they're must-flee TV. So when Simon Fuller, American Idol's creator and sovereign, told Fox executives he wanted to give one week of his prime-time, never-fail, hitmaking show over to fund raising--to make it a sort of telethon--he knew what they were thinking, and it was a word...
...first blush, you can't blame them. The idea sounds not a little corny. On Tuesday, April 24, Idol contestants will sing what Fuller calls "emotive, moving, aspirational, triumph-over-adversity songs." In between renditions of, say, Bridge over Troubled Water and Man in the Mirror, there will be clips of Simon Cowell and Ryan Seacrest's trip to Africa, Randy Jackson's trip to Louisiana and Paula Abdul's trip to Kentucky. When viewers call to vote for their favorites, sponsors will kick in some money for every vote cast...
...raise money. In Britain, Red Nose Day, an evening of comic TV that is also a fund raiser, is a ratings winner that garnered $128 million in 2005. Dreamed up by screenwriter (Four Weddings and a Funeral) and director (Love Actually) Richard Curtis in 1988, it was an idea Fuller had been trying, not very successfully, to sell to network heads here. "Then I thought, actually, I control the biggest show in America," he says. "And we have 30 million-- plus people watching every week. Maybe I could just hand over Idol for one week, and that would give...
...likes to see itself as the invisible hand guiding the changes. A narrative makes the audience feel invested, the same way movie fans do in Brad and Angelina. "The journey of seeing the same people coming back week on week-you have a relationship with them," says creator Simon Fuller. "You don't know what's going to happen. Sanjaya walks out with his crazy hairdo. It's a living soap opera." Season 6 contestant Chris Sligh called the job of getting the audience to identify with you "mak[ing] David Hasselhoff cry," referring to the Baywatch star tearing...