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...Kunming Rare Truffle Co.'s Wu cheerfully admits that some of his European and American clients mix his fungi with French ones. But the former metallurgist is astounded less by the chicanery than by the prices his truffles can command abroad. What Wu sells to wholesalers for $80 a kilo can be resold to Westerners for 30 times that, or more than double the average yearly income in China. "Who would pay that much for a mushroom," Wu marvels. "Is it because they think it's an aphrodisiac?" (Since medieval times, many have believed just that.) Nevertheless, Wu does maintain...

Author: /time Magazine | Title: Truffle Kerfuffle | 2/14/2005 | See Source »

...nano-shave two silver plates the size of chewing-gum sticks. The resulting silver particles are sprayed into the tub during the wash cycle. The silver ion inhibits bacterial growth. According to the Korea Testing & Research Institute for the Chemical Industry, Samsung's device kills 99.9% of bacteria and fungi. Kim says garments stay germ-free for up to a month after being laundered. The Ag+ Nano device went on sale in March 2003 (just ahead of other silver-nanotech appliances from competitors LG and Daewoo) and costs around $1,150. The revolutionary technology is also being used in Samsung...

Author: /time Magazine | Title: The Tech Specialists | 8/23/2004 | See Source »

...year-old Chinese hurdler Liu Xiang has adopted an equally idiosyncratic approach to preparing for the 110-m hurdles. "Plenty of mushrooms and seafood," the Shanghai native confides. "In traditional Chinese medicine, these foods are famous for giving you extra energy." With the aid of fish and fungi, Liu beat American multiple-world-title holder Allen Johnson with an Asian-record time of 13.06 seconds at a Grand Prix event in Osaka in May, and he continued his mastery with a pair of victories in Europe a month later. Liu's triumphs even persuaded the Chinese Track and Field Association...

Author: /time Magazine | Title: Breaking Away | 8/9/2004 | See Source »

...cream made in its adjacent sister shop, in the much-touted Christina’s Ice Cream. Aside from the wide array of whole and ground spices available, Christina’s also stocks dried fruits and vegetables. Go for the dried morel mushrooms—these extremely porous fungi are expensive but worth...

Author: By Diana E. Garvin, CONTRIBUTING WRITER | Title: To Market, To Market | 4/29/2004 | See Source »

...cream made in its adjacent sister shop, in the much-touted Christina’s Ice Cream. Aside from the wide array of whole and ground spices available, Christina’s also stocks dried fruits and vegetables. Go for the dried morel mushrooms—these extremely porous fungi are expensive but worth...

Author: By Diana E. Garvin, CONTRIBUTING WRITER | Title: To Market, To Market | 4/28/2004 | See Source »

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