Word: funke
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...TIME'S mention of attempt of Berkshire Eagle to ascertain vote of New Ashford 18 hours before opening of polls by means of straw ballot distributed to all 48 registered voters of the village (TIME, Oct. 9), should like to ask Literary Digest's Funk what he does for red face...
...Publisher Funk's remedy for red face...
...accurately foretold the major electoral results of, 1920, 1924, 1928, 1932. This time something had gone horribly wrong. Pleased and proud were its readers when out of its travail came the Digest with a cheerful, sporting handling of its own and other poll scores. Good-humored Editor Wilfred J. Funk, who himself had wagered no money on the election, featured on his magazine's first page a small facsimile Digest cover encircling the legend, "IS OUR FACE RED!" Beneath this he printed a cartoon by Edmund Duffy of the Baltimore Sun in which a battered GOPolitician clutches a horsewhip...
Fact was that to the Digest's aging Publisher Robert Joseph Cuddihy, mail-order methods have always spelled success. This year, Editor Funk recommended that more money be spent to check and supplement the 1932 lists, was overruled. Only ten million ballots were mailed this year, half as many as in 1932. And anyone would guess that more Landon than Roosevelt voters were to be found at their 1932 addresses...
Though he still "didn't know of an easier way to make $10,000," if the wager were on the final figures of Digest and News, Mr. Funk felt that "as a matter of policy it would be impossible for the Literary Digest to bet on its' own poll. . . . The magazine takes no sides . . . plays no favorites...