Word: futurenet
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...quarter-century later, having been catapulted back onto the front pages through their association with Newt Gingrich's "cyberbrain trust," the Tofflers are about to be repackaged for the digital era by Creative Artists Agency, the Hollywood agenting Goliath. The vehicle for this effort: a multimedia clearinghouse called FutureNet, which is building everything from a site on the World Wide Web to a weekend televised magazine and an ambitious half-hour weeknight TV show called Next News Now. NNN will report not what happened today or yesterday but what will happen tomorrow. "There's a History Channel but no Future...
...Tofflers, who made this market in the first place, hope to cash in as well. To that end, FutureNet is talking with cable and broadcast channels and several Fortune 20-size companies about financial backing and developmental partnerships. The Tofflers have also recruited as executive partners TV producer Al Burton (Charles in Charge) and the tech-savvy film producer and entrepreneur Jeff Apple (In the Line of Fire). The tone of FutureNet's offerings, Toffler says, will be "not just for the digerati and not heavy. After all," he laughs, "it's television...
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