Word: gal
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Passions of Slobberlips McJab. Capp also sees to it that his readers are fed liberal quantities of sex, Dogpatch style-a style which incorporates the absurder aspects of mayhem and dementia. On occasion the woomanship of Appassionata Van Climax, the Wolf Gal, Adam Lazonga and Slobberlips McJab has resembled the more vehement techniques of Lizzie Borden and Strangler Lewis...
...husky, caressing voice murmurs: "Hello, muffin, this is your lonesome gal. How are you tonight, baby? Your lonesome gal loves you better than anybody in the world, just remember that . . ." These fudgelike endearments, dripping from U.S. radios every weekday night, cause chest flutterings and glassy stares in cross-country truck-and-trailer rigs, diners, Army barracks and teen-age bedrooms from El Pasp to Boston...
...alluring voice belongs to a tall, slender woman who looks something like Rosalind Russell and wants to be known only as Lonesome Gal. She is not at all anxious to tell the world that her name is Jean King, that she is 32, and that she lives in Hollywood. "I'm not a person: I'm a symbol," she says dramatically. "These guys think of me as their gal-lonely, like them; and wanting affection, like them...
...discovery is paying off at the rate of about $100,000 a year. In the six months since Lonesome Gal has become a recorded, nationwide show, it has found' sponsors for its beery sentimentality on all but one of its 57 stations; appropriately, most of the sponsors are brewers. But in writing her own purple-prose commercials, Jean tries not to offend teetotalers : "After all, beer is here. I try to explain it as a wonderful refreshment-people don't have to become gluttons...
...Lonesome Gal is resigned to being misunderstood by the rest of her sex. "Some girls think I'm trying to steal their guys, but I'm not. I just say things a lot of girls don't have the nerve to say to their men." Has anyone considered her show suggestive? "I never say more than 'I'd like to kiss you on the end of the nose'-something impersonal like that," she explains indignantly. "I might tell a guy how nice it would be to spend a weekend in a small and charming...