Word: galinsoga
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Dates: during 1960-1969
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Into the composing room of Barcelona's La Vanguardia Espanola rushed plump Publisher Luis de Galinsoga, ordering compositors to restore his name to the paper's masthead. The compositors refused. "Do as I say," cried Galinsoga. "I'm still director of La Vanguardia." Replied the chief compositor: "Not any more you aren...
Thus, last week, Franco-appointed Luis de Galinsoga learned that he had been fired as boss of Spain's leading newspaper. It had taken a decision of the Franco Cabinet to oust Galinsoga. That decision came almost eight months after Galician Galinsoga, an old Franco friend, had shouted insulting remarks about proud Catalonia after hearing Catalan spoken in a Barcelona Catholic Church sermon. In reprisal, Catalans had boycotted La Vanguardia, cutting its circulation by some 20% and causing advertising losses that reduced the paper's size from an average 55 pages to 28. What most worried the Franco...
...Ildefonso Church. Enraged that the sermon was being delivered in Catalan instead of Castilian, a plump, balding little man protested to a curate, left his card, and stormed out of the church shouting: "Catalan-lleno de mierda! The name on the card was that of Luis de Galinsoga, a Galician who has been La Vanguardia's Franco-appointed publisher since...
After the incident, San Ildefonso's Father Narciso Seguer wrote to Galinsoga, tactfully suggested that the culprit must have been an impostor using Galinsoga's card. Replied Galinsoga: "The card is mine. To go to church in a Spanish city where one hears, apart from Latin, a language that a Spaniard has no obligation to understand appears absurd...
Because government censorship kept the case out of the press, news of Galinsoga's insult traveled only by word of mouth. As it did, Catalan pride began popping. Thousands of copies of La Vanguardia were torn to shreds and scattered over Barcelona's streets. Signs appeared on walls, proclaiming (in Catalan): "Down with Galinsoga." As of last week, La Vanguardia's circulation had plummeted 30,000 to 120,000; advertising losses had forced the paper to cut back from an average of 55 to 28 pages a day. Driven to desperation, Publisher Galinsoga backed down, denied that...
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