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...biggest new wine out of France last year was born in the mind of an American: Joe Gallo. That's Gallo, as in E&J Gallo Winery, America's biggest wine producer and a company many people still associate with California jug wines like Carlo Rossi. Three years ago, Joe, co-president of the company and son of legendary co-founder Ernest, returned from a trip to Europe and asked his consumer-research team to explain his French paradox: that most Americans still rated French wines as the best in the world but the French were rapidly losing market share...

Author: /time Magazine | Title: Marketing: Gallo Says Bonjour | 5/4/2005 | See Source »

French wine couldn't be considered a smart investment at the time. Sales had been shrinking for years, and by 2003 Americans were asking for freedom fries--hold the steak au poivre. But Joe devoted Gallo's huge resources to the challenge. First, the Modesto, Calif., company found a French partner--wine cooperative Sieur d'Arques, in the southern Languedoc area, the region that produces much of France's lower-priced vin ordinaire. Sieur would harvest the grapes and make the wine; Gallo would handle marketing and distribution. Then, after sending a crew of Gallo researchers and Grey Advertising executives...

Author: /time Magazine | Title: Marketing: Gallo Says Bonjour | 5/4/2005 | See Source »

...Margaret Heckler, Secretary of Health and Human Services. It was in May 1983 that a French team led by Dr. Luc Montagnier of the Pasteur Institute in Paris first published evidence of a new virus that appeared to play a role in the disease. The following spring, Dr. Robert Gallo of the National Cancer Institute in Bethesda, Md., announced that he had conclusively identified the AIDS virus and produced it in large quantities. At a press conference that many scientists felt undercut the important contribution of the French, Heckler hailed Gallo's achievement: "Today we add another miracle...

Author: /time Magazine | Title: AIDS: A Growing Threat | 4/18/2005 | See Source »

...Broadway song-and-dance man who became a TV fixture as the sardonic, street-smart New York homicide detective Lennie Briscoe on NBC's Law & Order; of prostate cancer; in New York City. The son of a vaudevillian father and a radio-singer mother, Orbach played the narrator El Gallo in the original cast of the sweetly allegorical (and enormously long-running) off-Broadway musical fable The Fantasticks. Although he went on to star in several hits on Broadway (Promises, Promises; 42nd Street; Chicago) and at the box office (Dirty Dancing; Prince of the City), the Tony Award winner found...

Author: /time Magazine | Title: Milestones Jan. 10, 2005 | 1/2/2005 | See Source »

...matter how fabulous this arrangement sounds, be sure to think it through. "Homes are a highly emotional asset," says Eileen Gallo, vice chairwoman of the A.B.A.'s committee on psychological and emotional issues of estate planning. "You don't want the kids happily moved in while you are unhappily moved out." Make sure you aren't selling or gifting the house to a child who can't afford it. (Jack Hickey made Roger prove that he had sufficient income.) And, says Jennifer Jordan McCall, co-chairwoman of the trusts and estates department at Pillsbury Winthrop, you shouldn't attach strings...

Author: /time Magazine | Title: Home Advantage | 10/18/2004 | See Source »

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