Word: galluped
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...debate with Ronald Reagan, had fizzled. The poll had figured Anderson's national support at a weak 9% before the debate-and rated him at exactly the same level afterward. The only consolation for Anderson was that other polls still placed him much higher (Harris at 19%, Gallup at 14%). Anderson had skillfully presented his issues and shown that his debating skills were at least comparable to those of the Republican candidate, but his campaign got none of the lift that it so sorely needed. Some of his most ardent supporters conceded last week that Anderson had no chance...
...their biblical beliefs. Besides that, the book's conclusions are based on statistical averages, which tend to obscure the variety of vital congregations within all denominations. The survey, moreover, was taken in the mid-1970s and has only now managed to get into print. Meanwhile, according to a Gallup survey for Christianity Today magazine, younger ministers are becoming increasingly firm-and firmly religious-in their beliefs...
...since, Wirthlin has been expanding the bank steadily, adding dollops of census data and studies of voting history to the results of his own polling. In the latest survey, finished just before Labor Day, Wirthlin's agents interviewed 7,000 people, five times the size of the typical Gallup or Harris sample, investigating not only overall preferences but trends in key states and voter reaction to major events...
Never in modern history has a President fallen to such murky depths in the national affection. George Gallup, the dean of the opinion samplers, who has been measuring voter sentiment since 1936, found just 15 days ago that Carter had only 21% approval, eclipsing Richard Nixon's 24% and Harry Truman's 23%, the other lows. In the data that Pollster Louis Harris has assembled is even worse news. On no single issue surveyed does Carter have a majority of voters who stand up and say they like him. Question the American people now about the hostages in Iran...
...while the press corps was playing "getting used to Reagan" and Carter was falling to the lowest rating in Gallup's 40 years of measuring presidential popularity, FORTUNE published "Why Carter Will Probably Win," by Everett Carll Ladd of the Roper Center for Public Opinion Research. Ladd (who hasn't changed his mind since, even after Billy Carter) concludes from his samplings that 1980 is shaping up as a "competence election," a question on which he says "Reagan's weakness with the electorate matches Carter's." Having failed to persuade the great middle of the electorate...