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...time for minorities to reject the cult of victimization too. Things aren't perfect. There are a lot of problems. Those problems exploded last week, unleashing the long-held resentment of people who feel unwanted, scorned and swept into the margins like so much trash. To change that, the gap between the banlieue and the rest of France must be bridged. We need to make peace with the things that make us different. I'm French, I'm Muslim, and there are millions like me. We live here, and we're not going anywhere. So let's start getting used...

Author: /time Magazine | Title: How Much More French Can I Be? | 11/6/2005 | See Source »

...that is changing. Suddenly, specialty retailers from Gap to Gymboree are tapping into the spending power and fashion savvy of boomer women--the 77 million female Americans born between 1946 and 1964 who have long set the pace for marketers and advertisers. Last year the Gymboree Corp. launched Janeville, a Juicy Couture-style line for boomers. In August Gap Inc. introduced Forth & Towne, aimed at mature women, its first new brand since Old Navy debuted in 1994. And in September Liz Claiborne Canada launched a new chain called Yzza for the same age group. Even the denim market is growing...

Author: /time Magazine | Title: Marketing: Boomer Chic | 11/6/2005 | See Source »

...Gap also hopes to cash in on the need for better service among older clients with Forth & Towne salespeople, called "style consultants," who advise women on putting together a complete look. "In focus groups, women kept telling us, 'I have so many clothes, and I don't know how to put them together,'" says designer Austyn Zung, who was hired away from Oscar de La Renta. Another key service element will be fitting rooms with extra lounging space for a friend or husband. The fit of the clothes is another major point of difference with Gap and is geared toward...

Author: /time Magazine | Title: Marketing: Boomer Chic | 11/6/2005 | See Source »

Forth & Towne also hopes to target four different types of boomer women by offering four brands under one roof: Vocabulary, Prize, Allegory and Gap Edition. Vocabulary is more comfy and expressive; Prize is sexier; Allegory, classic and tailored; and Gap Edition, casual. "This customer has a hard time finding clothes that fulfill all her needs," says Gary Muto, a 17-year Gap veteran who was named president of Forth & Towne last September. "And they all don't lead the exact same life. They are career women, stay-at-home moms and everything in between." Maybe apparel marketers will finally...

Author: /time Magazine | Title: Marketing: Boomer Chic | 11/6/2005 | See Source »

...resurgent governing Left in Latin America, however, the reality is that the summit's goal of eliminating poverty by creating jobs can't be achieved without a certain level of economic globalization, especially in the form of prodigious U.S. investment. Before the gap between Latin America's rich and poor can be narrowed, the gap between Washington and Latin America has to be bridged as well...

Author: /time Magazine | Title: Why Latin America Bashes Bush | 11/4/2005 | See Source »

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