Word: garth
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...fiercely contested New York Governor's race, it's Garth vs. Deardourff. In the clamorous gubernatorial election in Ohio, it's also Garth vs. Deardourff. Even in December's presidential election in Venezuela, it's Garth vs. Deardourff. David Garth and John Deardourff are this year's top media mesmerists, the wizards who tell candidates how to project a winning image...
...Garth, 48, is a stocky, cigar-waving New Yorker who wages his campaigns like a war. He barks over the phone, at reporters and candidates alike, so gruffly that he has been nicknamed Garth Vader. He once did graduate studies in psychology, then produced televised sports shows until his passion for politics drew him into John Lindsay's successful 1965 campaign for mayor of New York. He claims since then to have "won" 68 of 83 races, mostly for liberal Democrats. "All but twelve," he adds with characteristic immodesty, "were underdogs." This year, Garth says, he was approached...
...most important, from his own viewpoint, is the New York Governor's race, in which he is trying to re-elect his friend Hugh Carey. Says Garth: "In my home state, I get very personally involved -and I hate to lose." His customary strategy is to demand that his candidates raise a lot of money, trim down to fighting weight, learn to concentrate on key issues, and leave the details...
...like to meet people. That attitude seems to typify the current campaign. Carey is markedly ill at ease making small talk with the folks, though he excels at defending his record in office. If he wins reelection, much of the credit will go to Media Consultant David Garth, who has managed to convey a livelier image of the Governor. The Republican candidate, silver-haired Perry Duryea, is a millionaire Long Island lobsterman who has spent 18 years in the state assembly. He is attacking Carey for vetoing a bill to restore capital punishment, an issue that predominates in crime-plagued...
Miami's black community, which makes up 16% of the local population, is particularly resentful. Garth Reeves, publisher of the black Miami Times, warns of black hostility because of competition with Hispanics for low-cost public housing and lower-level service jobs that formerly were a black preserve. Says Reeves: "Before the Cuban influx, blacks had most of the hotel jobs, now they have less than 2%." One reason for this decline is that many jobs now require both English and Spanish, and most blacks do not speak the latter...