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Word: gaud (lookup in dictionary) (lookup stats)
Dates: during 1990-1999
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Usage:

...YEARS, GUCCI HAD BEEN descending from Riviera swank to Jersey gaud. Its overlicensed double-G appeared on everything from coffee mugs to ashtrays. Fake versions of its handbags were sold on urban street corners everywhere. Then, suddenly, it found a shoe that fit: a sexy, backless clodhopper that became the must-have of devotees of high style in 1993. Gucci went on a winning streak. By March 1995 its designer, Tom Ford, was electrifying the fashion world with a revival of '60s rebellion. Soon celebrities like Madonna were in head-to-toe Gucci. At the company's London boutique this...

Author: /time Magazine | Title: INVESTCORP: ALL THAT GLITTERS... | 11/6/1995 | See Source »

...spend bigger; they are also eager to itemize their profligacy. No Broadway musical has cost as much as $20 million, and if it did, no Broadway producer would say so. But Vegas is a place where gamblers brag about their winnings, and their losings. Liberace--the patron saint of Gaud Almighty--used to motor onstage in his Rolls-Royce and declare that the Riviera Hotel was paying him $50,000 a week; he was like a child showing his mother a report card full of A's. Same with the Vegas master builders...

Author: /time Magazine | Title: VIVA LAS VEGAS! | 4/24/1995 | See Source »

...Ewings. But, really, Dallas was what it criticized. Endlessly fascinated with the lives of the rich and pretty, the show looked rich and pretty too, like a Black Forest cake. With sumptuous production values and characters who spent every available petrodollar, Dallas elevated conspicuous consumption to a secular religion: gaud almighty. It introduced viewers to the Greedy '80s, by establishing as a pop icon a Texas oilman who believed it's not what you get that matters, it's what you can get away with. In that age of winks and nudges, Trumps and Harts, the show understood that...

Author: /time Magazine | Title: Goodbye To Gaud Almighty | 4/29/1991 | See Source »

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