Word: gaud
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That there might be some truth in this statement, as shown by the comparatively simple mass-forms of "modern architecture", is not to be denied. However in view of the present day tendency to gaud and show, this is too early a time to even hint at returning sanity. The display complex, engendered to a large degree by the war and the enormous profits it brought with it, is too much with us. flashy things are still far too popular in almost every time in which there can be said to be 'style". Movie palaces of lavishness not excelled...
...heart ne're won fair lady, says the heroine. And the hero shows her just how little faint hearted the son of a French general can be. The show is not going to sell on the merits of its love story, but on the strength of its supply of gaud and tinsel. It is one more example of American efficiency. The French and the Spanish have failed miserably and the Spanish have failed miserably to exhaust the possibilities of Morroco. It remained for the American producers of Lady Fair to squeeze the lemon day. North Africa has been combed from...