Word: gauvreau
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...their fantastic, nightmarish extreme U.S. tabloids never surpassed the strange journalism of Macfadden's late Graphic and Hearst's early Mirror under the editorship of Emile Gauvreau, a brilliant, unhappy, sensitive, tough, crippled. French-Canadian-Irish, Connecticut-born newspaperman who now raises goats and chickens on a small farm near Philadelphia...
Last week Editor Gauvreau published his confessions*- a sulfurous document which ordinary newsmen found alternately exciting, terrifying, hilarious, gagging, slightly sanctimonious, good for their souls. Confesses Gauvreau: "I was a part of that strange race of people aptly described as spending their lives doing things they detest to make money they don't want to buy things they don't need to impress people they dislike." Better reading than Gauvreau's penitent philosophies are anecdotes of his colleagues. Samples...
...Editor Gauvreau hired a vaudeville hoofer named Walter Winchell, "a prodigy who, by some form of self-hypnosis, came to feel himself the center of his time." Gauvreau hoots at Winchell's illiteracy (he called Zola a famed woman writer, described Paris as a seaport city), damns Winchell for perfecting the kind of tabloid journalism he himself did most to encourage. Editing Winchell for libel "developed in me a philosophical imperturbability which, otherwise, my nervous make-up might never have acquired." Said Arthur Brisbane of Winchell's jargon: "Shake speare described it. 'A tale told...
...From the Graphic, Gauvreau was hired by Hearst's fabulous Albert J. Kobler, publisher of the Mirror then founded to beat Captain Patterson's Daily News. Kob ler was "a well-read, intelligent man" who talked like Sam Goldwyn. ("This tabloid business is not all rag, tag and cocktail.") After making millions for Hearst, he died with less than...
...that of the Courant's most famed leader writer, Mark Twain's crony, Charles Dudley Warner. Together they have helped restore respectability to the "Old Lady of State Street," who lost it briefly after the World War in a red-&-yellow whirl under the editorship of Emile Gauvreau, later editor of Bernarr Macfadden's late New York Graphic. The Courant readers (44.000 daily, 67,000 Sunday) get for their 4? no big headlines but plenty of features, local titbits, hobby news. Today the Old Lady is reaping the reward of her most impressive campaign, a consistent fight...