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Word: gayness (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...Chemical Corp. of America, which makes a floor wax that kills bugs too. Its complaint: the chemical company's new slogan-"Where there's life, there's bugs"-tended to "disparage" Budweiser. Chemical Corp. blandly rejoined that its inspiration was really 18th century English Poet John Gay, who wrote: "While there is life there's hope, he cried." The court, in a temporary injunction, told Chemical Corp. to apply bug killer to its own slogan...

Author: /time Magazine | Title: ADVERTISING: Where There's Life ... | 8/1/1960 | See Source »

...recollections and his own archive diggings, Historian Waters has produced a flavorful, though poorly organized book that presents the Earps as little better than cow-country Capones. Yet, if he has deflated one dream, Waters, unlike most debunkers. has offered a pleasant vision in its place: that of a gay, gallant old lady in her rocking chair, dreaming of corn-tall buffalo grass and a dead, handsome lover...

Author: /time Magazine | Title: Books: With Gun & Sewing Machine | 8/1/1960 | See Source »

...second-quarter earnings reports began to come out last week, many a company reported record sales and earnings. For others, the news about profits was less gay. They complained about the cost-price squeeze and increased competition. Companies with higher and in some cases record first-half earnings per share were: 1960 1959 IBM $4.19 $3.51 Westinghouse Electric $1.14 $ .96 Allied Chemical $1.55 $1.40 Scott Paper $1.66 $1.48 Parke, Davis $1.02 $ .93 P. R. Mallory $1.32 $1.30 Heyden Newport Chemical...

Author: /time Magazine | Title: Business: Competition Closes In | 7/25/1960 | See Source »

...rewards the outlaw Mack the Knife for his evil deeds merely with a title and a pension; in the film. Mackie Messer (Rudolph Forster) becomes the director of a bank. As Peachum's beggars prepare to break up a coronation parade (Threepenny Opera owes its inspiration to John Gay's Beggar's Opera, and the scene is London), someone remarks: "The rich have hard hearts -but weak nerves." The line is pure Brecht. He devoted his life to rattling those nerves, and never did he do it with less effect and more charm than in Threepenny Opera...

Author: /time Magazine | Title: Cinema: Imports, Jul. 25, 1960 | 7/25/1960 | See Source »

Everything, however, is not riotous and gay; there are odd little corners where things are pretty chilly-- little interludes which one comes upon in surprise, where there is not even a pretense to comedy. The gynecologist's daughter, a girl of fifteen, cannot understand why a longtime friend suddenly prefers lipstick and dresses to swimming and sweatshirts. Not an uncommon problem, one supposes,--yet the expression of fear on the girl's face as she tries to fit together her friend's attitude with her parent's impending divorce indicates that she is seeing it in a peculiarly painful...

Author: By Peter E. Quint, | Title: A Lesson in Love | 7/21/1960 | See Source »

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