Word: gearing
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Dates: during 1960-1969
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...Harold Wilson on little else, Chambers shares the belief that Britain needs the Common Market, and he has moved to assure I.C.I.'s place in Europe no matter what happens politically. I.C.I, has bought into smaller European chemical firms, constructed plants in The Netherlands and West Germany. To gear itself to foreign competition, it is now in the final phase of a four-year, $1.7 billion capitalization program. It was partly because of that outlay that pre-tax profits dropped steadily over the past three years, to $242 million in 1966. Whatever happens, I.C.I, now does more business abroad...
Bigger & Faster. Fiat, says Chairman Gianni Agnelli, owes its success to "a policy of production most suitable to the situation." What he means is that when the Italian economy was in low gear, Fiat built small cars-robust, versatile, economic. But since its 1964 slump, the economy has been picking up speed, and now Fiat is too. Its cars are getting bigger and faster. Tiny, 500 cc. to 600 cc. "Mickey Mouse" models are giving way to huskier, 1,000 cc. to 1,500 cc. sedans that now account for 34% of production. And demand for the bigger, more powerful...
...Earl McCullouch is a co-holder of the world rec ord (13.2 sec.) for the 110-meter-high hurdles. And Fullback Mike Hull, at 230 Ibs. the heavyweight of the U.S.C. backfield, has been clocked at 5.6 sec. for 50 yds. in full football gear...
Equally nettlesome is the problem of keeping up with the action while lugging around 100 Ibs. of cameras, amplifiers, power packs, recorders, lights and film-in addition to full field gear. The cameras, which look like baby howitzers on stilts, were designed in the 1930s for Hollywood studio use; they are not worth much in the paddies, but they do make good targets: at least eight TV newsmen have been wounded in the past year. Says Dick Rosenbaum, ABC's Saigon bureau chief: "If our crew goes out the right side of a chopper, it may get no action...
...Pantridge, it seemed silly to keep the intensive-care unit in the hospital. The thing to do, he reasoned, was to take both equipment and expertise to the patient as fast as possible; he installed the gear in an ambulance. Now, a telephone call to the Royal Victoria gets the mobile intensive-care unit to the patient's door promptly-in four out of five cases, within 15 minutes. Out step a doctor and a nurse, usually with two medical students, armed with the life-saving devices with which they give the most urgent emergency care...