Word: gearing
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Dates: during 2000-2009
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...billion a year on yoga products--everything from $400 Marc Jacobs--designed mat bags to Juicy Couture yoga pants. Celebrities like Gwyneth Paltrow, Sting and Madonna have been photographed toting their mats to Ashtanga classes, and some, like model Christy Turlington, even began marketing their own line of yoga gear...
Yoga-related products, once limited to the provinces of privately owned studios and niche catalogs, are turning up on the shelves of big-time retailers. All kinds of yoga-related accessories are now available at sporting-goods stores and department stores; you can even buy yoga gear at Costco and Wal-Mart. At REI, the specialty outdoor store, sales of yoga mats, blocks and other props were up 98% in 2004 compared with the year before...
...rock-climbing expedition in Tonsai, Thailand, when the tsunami hit, and he promptly used his Swedish cell phone to message his father John, a professor at the University of Oregon. "Just had a big tidal wave hit," read the first message. "I am not injured but lost some climbing gear, my camera and [my Thai] mobile phone. Please tell family am safe." Within hours of the quake, blogs with details of where to send aid had been launched, and terrifying pictures and videos of the tsunami were available at the click of a mouse...
...February, the Harvard Business School (HBS) will open up its fifth research center in Mumbai, India. The center will gear towards faculty research on the local economies of India, Sri Lanka and Pakistan...
Pursell has not only recalibrated her celebration, but she also helps others do the same. Last year she started a "simplicity circle" that gets into high gear during the holiday season. A woman in her group, a Buddhist, has eliminated toys with batteries or ones made of plastic from her secular celebration in an attempt to introduce her children to simpler pleasures. Another, an environmentalist, won't give any gifts that aren't made from recycled or natural sources. Others, following Pursell's example, have cut back on the tonnage of tinsel and toys...