Word: geek
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Dates: during 1990-1999
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...competition for workers inspires some recruiters to try novel approaches. Cisco Systems, a computer networking company that is hiring employees at the rate of 1,200 a quarter, links its online recruitment site cisco.com/jobs/ to the home page for Dilbert, the hapless comic-strip geek Everyman, much loved in the Valley. And just last month San Francisco drivers were startled by a billboard that shouted in electronic letters: CISCO Systems. 600 JOBS AVAILABLE...
Lovett thinks it's high time Hollywood dove on in. Geek-laden companies such as Pixar, Industrial Light & Magic and Digital Domain (effects houses for Toy Story, Jurassic Park and Terminator II, respectively) have been turning digital technology into blockbuster grosses for years. And more recently, as Websites flacking for the likes of 101 Dalmatians and ID4 score multimillion "hit counts," the studios have come to value the Internet's impressive promotional clout...
...plot, Space Jam is akin to the new Star Trek picture: evil aliens (here the Nerdlucks) try to steal the souls (the talent) of the galaxy's most complex life forms (NBA stars Charles Barkley, Patrick Ewing, Muggsy Bogues, Larry Johnson and token white geek Shawn Bradley). If Jordan doesn't renounce his infatuation with baseball and agree to play a basketball game against the aliens' Monstar team, civilization will be imperiled. Not to mention some very fat Nike contracts...
...Michael Jordan/Bugs Bunny collaboration. In plot, 'Space Jam' is akin to the new Star Trek picture: evil aliens (here the Nerdlucks) try to steal the souls (the talent) of the galaxy?s most complex life forms (NBA stars Charles Barkley, Patrick Ewing, Muggsey Bogues, Larry Johnson and token white geek Shawn Bradley). If Jordan doesn?t renounce his infatuation with baseball and agree to play a basketball game against the aliens' Monstar team, civilization will be imperiled. Not to mention some very fat Nike contracts. There are the requisite inside jokes involving butt-kissing (Daffy plants a smooch...
Wired invented geek mystique and made the promise of the wired world palpable. Perhaps if Louis had tried to go public a few months earlier--at the height of the Net mania he helped create--I would have been the latest, um, thousandaire. But he didn't. It's a mistake his competitors now celebrate like an armistice. Why? Louis tweaked the established media, by beating them to a rich new market. That was forgivable. But then he terrified them by predicting their demise--just as everybody now predicts his. Everybody...