Word: generic
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Strumming out rollicking melodies on an inexpensive guitar, he educated as well as entertained. When he sang about a giraffe named Joshua pining to leave the zoo, children learned to wonder about the feelings of animals. Thanks a Lot offered gratitude to a generic deity for the everyday goodness of life. His paeans to the peanut-butter sandwich, the horn on the bus, tooth brushing and bathtime were comforting confirmation to millions of squirming dissidents that while each of them is unique, their frustrations and fears...
Kessler is waging a crusade well suited to the 1990s: it involves no new money. In fact, during the past decade the FDA has been given a host of new and taxing responsibilities, including the oversight of the generic-drug industry, the evaluation of hundreds of AIDS treatments and now the redesigning of food labels. Yet the agency's budget has not increased proportionally. "We've had to divert people from laboratory work, and we've brought people in from the field," says Ed Scarbrough, the chief architect of the FDA's new labeling program. He believes that the task...
...that for more than a decade had been bled of funds by the White House and burdened with new responsibilities by Congress. AIDS activists were picketing the front doors because of the FDA's sluggish pace in approving drugs. Five employees had been convicted of accepting bribes from the generic-drug industry. There were allegations that other staffers were selling insider information about drug approvals to stockbrokers. And a federal report had just concluded that the agency's outmoded labs and meager staff were incapable of ensuring the safety of foods or the efficacy of new drugs...
...into what appeared to be familiar American soil and found that they had somehow tapped into a wild- rushing subterranean stream of inchoate outrage and deranged violence. Bonnie and Clyde and Easy Rider, Dirty Harry and Fatal Attraction -- all these movies began as attempts to vary and freshen traditional generic themes but ended up taking their creators, and their audiences, on trips much deeper, darker, more disturbing than anyone imagined they were going to make...
...long ago, the food industry could pull this kind of shenanigan with impunity. But that was before the emergence of the new Food and Drug Administration. Not the old, demoralized, anything-goes agency whose officials accepted bribes for approving untested generic drugs, but an FDA that seems to be rededicated to protecting the public. Last week the FDA ordered Procter & Gamble, the manufacturer of Crisco Corn Oil, along with Best Foods, which markets Mazola Corn Oil, and Great Foods of America, maker of HeartBeat Canola Oil, to cut out the "no cholesterol" business. While Best Foods and Great Foods stalled...