Word: genericizing
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Dates: during 1990-1999
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Sure enough, the unthinkable happened. Over toward the corner of the store I found a large kettle-type structure, bubbling and giving off steam. So there it is: Bruegger's puny, bland, generic bagels are also boiled. Maybe it is that New York water after...
...called UHS thinking I'd discovered a new drug I was allergic to because of course they would never have prescribed Tylenol," she says. "The guy finally checks his desk reference only to discover he prescribed the generic equivalent of Tylenol...
...years Americans have enjoyed the privilege of waking up to a fresh-brewed caffeine fix or of heating up last night's lasagna in 90 seconds. Once worshiped, the automatic drip coffeemaker and the microwave oven have become generic symbols of modern domestic life. The toaster, the blender, the food processor--they're all taken for granted. Things have been simple for a while...
...afternoon last fall, I happened upon Erykah Badu's debut video "On and On." Coming on late in Black Entertainment Television's "Planet Groove"--after an hour and half of rejects from the Mary J. Blige school of intonation and generic girl groups whose lyrics made the Spice Girls seem like Joni Mitchell--"On & On" was unlike anything I had seen or heard in awhile. A pastel-infused riff inspired by The Color Purple, I fell in love with the song's sweet sass, thoughtful hip-hop jazz-poetry. In the year of 'Lil Kim, Erykah was a refreshing surprise...
...hope for any big surprises. The plot is strikingly generic, the "twist" is anticlimactic and predictable and the secret weapon is nothing more than a great...