Word: genericizing
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Since 1960, all prescriptions filled at Johns Hopkins Hospital pharmacy have automatically included the generic (chemical) name of the drug. This is better than a trade name, says Hopkins' famed Pediatrician Helen B. Taussig, because her investigation of thalidomide deformities showed that the drug had been sold under at least 53 trade names, and possibly as many...
...Railroad Brakemen in 1883 by eight railroaders meeting in an Albany & Susquehanna caboose at Oneonta, N.Y. Brotherhood President Charles Luna, 56, began his rail career as a construction helper on the Santa Fe in Texas. The word "trainmen" does not apply to a particular job; it is a generic term that covers both conductors and brakemen. In general, the members of Luna's union tend to be men with less seniority than the members of the older, more exclusive Order of Railway Conductors and Brakemen...
...research institute and a nursing school. The parent plan builds such facilities as clinics, which it leases to the medical groups. Dapite, Inc. is a planwide subsidiary which prepackages medicines and supplies them at bargain rates to the hospitals and clinics (whose doctors also agree to use mostly generic-named drugs, cheaper than the trademarked equivalents...
...Dandin (which Moliere himself played, and whose name has become a generic term for a nincompoop), George Bolton is sufficiently successful. His un-stage-English accent is appropriate for one who is supposed to be incapable of acquiring even a veneer of upper-class manner and speech. But he does not capture enough of Dandin's vanity. The role is modeled on the stock Pantalone of Italian comedy, and Bolton wears Pantalone's traditional long beard and long black cloak...
...word "thermos" by a competitor, Aladdin Industries Inc., of Nashville, Tenn. Ruling that American Thermos no longer held exclusive rights to the name of the jug no picnic can do without, the judge of the U.S. District Court in New Haven, Conn., pointed out that "thermos" had become generic largely through the efforts of the manufacturer himself over a period of many years...