Word: genericizing
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...affected, as will its wholesale operation: small t-shirt design companies like Boston’s Johnny Cupcakes and merchandisers for music groups will likely be forced to shift priorities in an effort to cut costs. Hipsters and middle-aged, middle-class pseudo-hipsters may have to settle for generic brands in order to affordably complete their outfits.At the same time, though, history shows us that we shouldn’t be too quick to write off such a successful brand. In the 30s, during the Great Depression, there was a shift in consumer culture away from products that were...
Whether these bare-bones policies are a good deal depends on who's buying them. Paying $20 for generic drugs, plus the $40 premium on Aetna's cheapest option, makes sense if your biggest monthly expense is $75 for the Pill. But maternity care is rarely covered by these plans. So if you're already a member and find yourself pregnant, some insurers may let you upgrade. If not, good luck switching carriers with a pre-existing condition--which, in the case of a normal pregnancy and delivery, can cost $8,000 to $12,000. If instead you simply break...
...come out of Maher’s mouth tend to be downright hilarious—you just have to get past the fact that Charles, who directed “Borat,” chose to center Maher’s global road trip around a poorly shot, highly generic interview...
...requisite conventions and clichés. “The Express” is a fine exemplar of this class of movies—not for its quality, but for its representativeness. Director Gary Fleder and writer Charles Leavitt rehash, but do not reinvigorate, a set of generic devices that will be familiar to almost any viewer who has taken in a sports film in the last 30 years. For better or worse—and with respect to creative innovation, I would argue worse—you know what you’re getting with...
...Night Falls,” which, along with “Saint Isabelle” is one of the few non-political songs on the album, could be a sweet ballad if its lyrics weren’t so generic and basic...